by Mary Byers | Jul 27, 2016 | Blog, Videos
What’s more important: the consensus that emerges as a result of strategic planning or the connections participants make with one another? Planning participants tell me it’s both. Something special happens when you bring people together to chart a course for...
by Mary Byers | Jun 29, 2016 | Blog, Videos
62% of associations are experiencing flat or declining membership according to Sarah Sladek, CEO of XYZ University and author of Knowing Y: Engage the Next Generation Now. That’s a scary statistic! Are you going to let this happen to your organization or are you...
by Mary Byers | Mar 30, 2016 | Blog, Strategies for Success, Videos
Where is society moving that you and your members need to move? It’s a powerful question and one that your leaders should be asking regularly. Though members may not like what they hear, part of your value to them is inviting (and sometimes forcing) them to be...
by Mary Byers | Feb 24, 2016 | Blog, Strategies for Success, Videos
How do you engage younger members—even though your governance favors (and rewards) longevity in volunteer leadership? That’s the dilemma Adrienne White-Faines faced as Executive Director and CEO of the American Osteopathic Association. Though the association is over...
by Mary Byers | Jan 27, 2016 | Blog, Strategies for Success, Videos
Your association needs a video strategy. Why? YouTube is now the second largest search engine and has over a billion users — almost one-third of all people on the Internet. Every day people watch hundreds of millions of hours on YouTube. The platform reaches...
by Mary Byers | Dec 10, 2015 | Blog, Videos
Here is a special invitation for CEOs, COOs, and assistant executive directors to join me in Indianapolis four times in 2016 for Association Strategy Circles. We’ll go in-depth together as we work on obstacle busting, innovation, branding and staff and strategy...
