217-414-2989 mbyers@marybyers.com
Board Composition Matters

Board Composition Matters

When I hear that a board is disengaged or ineffective, I ask how members are recruited. Not surprisingly, the easier it is to get on the board (i.e. the less deliberate recruitment), the higher the possibility for disengagement. A rigorous recruitment process often...

Video: Magnetism as Strategy

Many associations suffer from inconsistency in their recruitment and retention efforts. That’s why mapping what’s going to happen, when it’s going to happen, and who’s going to do it is so important. It’s also where technology can help. Identifying touch points...