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Video: Tiered Pricing Coming to an Association Near You

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Tiered pricing is a mainstay in the for-profit world — and it’s a topic you should be talking about for your association now.
 
The Colorado Veterinary […]

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Video: The Secondary Benefit of Strategic Planning

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What’s more important: the consensus that emerges as a result of strategic planning or the connections participants make with one another? Planning participants tell me it’s […]

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Video: How do you engage younger members?

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How do you engage younger members—even though your governance favors (and rewards) longevity in volunteer leadership? That’s the dilemma Adrienne White-Faines faced as Executive Director […]

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Video: You Need a Video Strategy & Here’s Why …

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Your association needs a video strategy. Why? YouTube is now the second largest search engine and has over a billion users — almost one-third of […]

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Introducing: Association Strategy Circles

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Here is a special invitation for CEOs, COOs, and assistant executive directors to join me in Indianapolis four times in 2016 for Association Strategy Circles. We’ll […]

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Video: Innovation and Association Management

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Innovation and association management? At one time, these seemed mutually exclusive. However, today’s highly competitive, rapidly changing environment has made innovation in association management a […]

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Video: Collaborate to Gain Influence

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As associations work to gain footing in the “new normal” (i.e. an environment that’s more competitive than ever before), collaboration is one way to increase […]

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Video: Governance Change via Suspension

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This month I interview Dr. Robert Meiches, CEO of the Minnesota Medical Association (MMA), about the organization’s decision to suspend its House of Delegates until […]

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Video: Increase the Engagement of Newer and Younger Members

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In this video, I share three strategies to help you increase the participation and engagement level of your newer/younger members.

 

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The NSPE Joins The Race for Relevance

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The National Society of Professional Engineers has joined the Race for Relevance. Why? Mark J. Golden, FASAE, CAE, Executive Director, writes, “Much has changed since […]

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