217-414-2989 mbyers@marybyers.com
AI and the Future of Your Associaton

AI and the Future of Your Associaton

There are two reasons I believe you should be thinking deeply about artificial intelligence: 1. “From the creation of the first mobile phone, it took 16 years before 100 million people were using them. The journey for Instagram to 100 million users was a time span of...
Disruptive Disruption

Disruptive Disruption

“We should be changing. We should be evolving. You can’t be around for sixty years and still be the same thing.” These words, spoken by WeightWatchers CEO Sima Sistani, apply to associations, too. We should be changing. We should be evolving. According to CNN...
When Barbie Met Associations

When Barbie Met Associations

Did you know that associations got the Teen Talk Barbie recalled?!? (Yes, that pink font is for Barbie!) According to an article in Forbes, “In 1992, when Teen Talk Barbie told young girls, ‘Math class is tough!,’ the National Council of Teachers of Mathematics as...
Harness the Power of a 90-Day Sprint

Harness the Power of a 90-Day Sprint

How much work could you get done on a major initiative if you set aside 90 days to work on it? The above is a question I like to ask association teams. Though it’s not likely you’ll be able to totally clear your calendar, think about the power of being able to...
Don’t Be a Southwest!

Don’t Be a Southwest!

Southwest Airlines’ meltdown over the holiday season was inevitable. According to Captain Casey Murray, president of the Southwest Airlines Pilots Association, “We’ve been having these issues for the past 20 months,” he told CNN. “We’ve seen these sorts of meltdowns...